Sony KDL-40XBR9

“The 1080p Bravia has a 240Hz refresh rate — double the 120Hz rate found on most high-end displays — to reduce motion blur…”

“In a bright room, a matte (as opposed to glass or glossy) screen is ideal for combating reflections and glare. For sports, gaming, and off-angle viewing, a plasma screen would be ideal, but the technology behind plasma doesn’t allow for anything…”

“Sony’s XBR series of HDTVs has always been the company’s top of the line, and the KDL-40XBR9 is no exception. The 40XBR9 has an extensive set of features and very accurate primary colors, which CNET.com described as “nearly…”